Monday, October 12, 2015

Facebook Tries To Fix "Dislike" Problems Through Emoji Reactions


Facebook is test launching emoji reactions in closed test groups after "dislike" button.

Facebook is testing a new feature. During a town hall Q&A session at the company’s head office in Menlo Park, CEO Mark Zuckerberg made an announcement that could significantly amend the method through which the social platform’s nearly 1500,000,000 users utilize the webpage: platform is trying to develop a “dislike” button.
The CEO stated, “People have asked about the dislike button for many years, we’ve finally heard you and we’re working on this and we will deliver something that meets the needs of the larger community.”
Facebook News exclaimed that after some initial hassle, it was elucidated that this will not precisely be a dislike button, but a type of sympathy button, a method to recognize important life events when one gets bad news from a friend on his or her feed, like a natural calamity or breakup.
Now it is official: the Californian enterprise has informed Techcrunch that it has initiated the process of testing “Reactions,” six emoji that expresses a set of emotions beyond what could be done by the action of a single thumb.
Facebook’s employee, Chris Cox, stated, “As you can see, it’s not a ‘dislike’ button, though we hope it addresses the spirit of this request more broadly. We studied which comments and reactions are most commonly and universally expressed across Facebook, and then worked to design an experience around them that was elegant and fun.”
That experience presently encompasses emoji for “like, love, hahayay, wow, sad, and angry.” Users could utilize them on updates from their followed pages, brands, and friends or they might be allowed to, if the social platform agrees to take this away from its initial test. 
Facebook’s director of product, Adam Mosseri, told Techcrunch that responses would initially be test launched in only two markets, Ireland and Spain, states whose friend networks tend not to surpass national boundaries, turning them into perfect “closed test groups”.
Facebook News today affirmed the largest warning that the company still requires to determine whether it needs to tweak the sympathetic emoji. Cox added, “We’ll use the feedback from this to improve the feature and hope to roll it out to everyone soon.” 
According to Facebook Breaking News, another aspect is that a stern “dislike” button could prove to be harmful for companies that would somewhat be exposed to enmities. In fact, the newly introduced emotions may perhaps let its users avail more than simply self-protective benefits.


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