GoPro Inc.'s Stock Drops By 6% on Wednesday

The action camera maker's stock has dropped by as much as 40% ever since the New Year has started.

GoPro Inc.’s stock dropped by 6% on February 10, 2016 in the market after it hiked up by 2%. Ever since the beginning of 2016, the stock has dropped roughly by as much as 40%. Earlier on Wednesday, the action camera pioneer reported its fourth quarter earnings. The revenue dropped by 31% during the fourth quarter in comparison to the revenue reported during the same quarter in 2014.

The net income for the year dropped by 40%; despite the fact that the revenue increase by 16%. Furthermore the guidance for the current year was not all that either since according to the forecast the revenue could drop to $1.5 billion. According to the action camera manufacturer, the major points due to which the revenue and stock price dropped by that they had to do price cuts for its flagship product the Hero 4; additionally it had to face a lot pressure from its low-price competitors.

Charlie Anderson, an analyst at Dougherty and Co. informed Bloomberg that they were expecting bad news from GoPro but instead they got the worst news that they could get. However the chief executive officer, Nick Woodman was quite blunt on the earnings call and stated that they are aware of the challenges that are being faced by the company but he has also promised that it will have a breakthrough experience in the current year.

However on Monday the stock price of camera-maker went up by 10.3% as Microsoft along with GoPro got them into a collaborative patent license agreement. In the company’s defense the CEO stated that the growth of the business slowed down during the second half of 2015 however the growth during the first half of the year was fairly well. As for the problems faced in the second half, he stated that the management realizes the fact that there is a necessity to develop software solutions; they have to work on this software that can make offloading, accessing and editing on GoPro easier.

According to the guidance that the company presented for the current year, the revenue is expected to fall by as much as 50% on year over year basis during the first quarter. This decline could be because of a number of reasons which could include the overall weak demand for capture devices – additionally the company also planned to simplify its product line as it decided to eliminate three of its products and only offer Hero 4 Black, Silver and the Session models.

Presently, GoPro stock is being traded at a share price of $127.63 indicating a decline of 1.65%. During the trading session, the highest at which the stock price was witnessed at was $131.77 while the lowest at which it was seen at was $127.36. Furthermore, in the past twelve months, the highest level at which the share price was seen at was $185.19 and the lowest in the past year at which it was seen at was $119.71. The earnings per share reported by the action camera maker were $4.22 along with price to earnings ratio of $30.21.