Friday, May 8, 2015

Uber Wants To Buy Mapping System


Uber is trying to enter the market for logistics, as it has submitted a bid worth $3,000,000,000 for acquiring the mapping unit of the Nokia Corporation.

Uber is trying to enter the market for logistics, as it has submitted a bid worth $3,000,000,000 for acquiring the mapping unit of the Nokia Corporation. Uber news informed that the Finnish phone manufacturer, Nokia Corporation, has offered to sell its positioning system, which indicates that the company would soon stop providing locating services to its users.
 A number of other companies are also interested in purchasing the high-tech system, such as European vehicle manufacturers, Audi, Bayerische Motoren Werke AG, and Mercedes Benz. The interested parties are continuously negotiating for acquiring the system. The battle between them tends to highlight the value of ‘digital location systems’. Experts presented the view that these digital services connect the company’s products to the Internet.
A number of other organizations, such as American giants – Microsoft Corporation and Facebook – have previously disclosed their interest in buying the modern system. The world’s automobile manufacturing giants and technology firms, such as Google, have introduced a number of ‘driverless’ technologies that depend heavily on up-to-date road data.
The corporate giants, such as FedEx and Amazon, employ mapping details to carry out their international logistics operations. Now companies, such as Uber and Airbnb have also started to use digital maps. The location service of Google focuses on mobile users, while the positioning system of Nokia Corporation specializes in the field of automobile mapping.
Uber news today reported that the corporation is well known for its car-tracking system, as it controls more than 80% of the global market for car navigation technologies and allocates millions of dollars for updating its maps that extend from New York to New Delhi. Uber technologies affirmed that the unit has also contributed to the company’s earnings, as it has earned an annual income of $1,100,000,000. The financial details of the system are enough to explain the demanded price of the mapping infrastructure.
Industry experts believe that the ‘transport service’ wants to use the system for tracking its vehicles. It is probable that the European firm’s system would add to its safety potential. A technology firm’s specialist has discussed the difficulty of gathering mapping data. He has stated that other than Google, Nokia is one of the few organizations that can provide such data. His statement is sufficient to suggest that its data finding system is ahead of other organizations.
The corporation should try to sell its product in the most efficient manner. Now it is yet to be seen that which company is able to procure the Finnish firm’s high-tech location system.

No comments:

Post a Comment